016: James Rosebush – Winning Your Audience

The first thing to know about James Rosebush is that he has an unstoppable drive to grow your company or organization.

He’s done it for hundreds of firms all over the world. From early-stage to FORTUNE 50. He’s the only outsourced or interim CHIEF GROWTH OFFICER or CHIEF STRATEGY OFFICER who comes with senior White House experience under President Ronald Reagan. He will make certain you have the right products, that you understand your marketplace, that you have the right sales and management team and CRM, and most importantly that you have the right strategy. Strategic thinking is in his DNA. It’s like GPS. Once they set your goal, the strategy delivers you to your destination.   

He also deploys and manages your strategy. Growth for him is measured by increased sales, revenue, earnings, equity value, or goodwill. End of story. He will not accept anything less than total victory.

On This Episode:

  • James explains how he feels modern leadership is so heavily built on ego.
  • Hear the shocking story of James’ real life hostage situation.
  • “Disruption is positive.”
  • Learn how to speak in a way people understand.
  • James explains why Reagan is such a respected leader.

Key Takeaways:

  1. Your words are rarely heard the way you intend for them to be heard.
  2. You have to listen to know what the critical needs are.
  3. If you don’t care what people think of you, you can’t be manipulated by them.

Tweetable Quotes:

  • “People don’t change unless there is pain.”
  • “You have to build a bridge to your audience.”

Denis Gianoutsos:

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